Overview
Back Alley Tea is a single-operator pop-up tea service in Austin's East Riverside-Oltorf neighborhood, blending specialty tea preparation with intentional community gathering. This portal hosts three companion reports: a market analysis of the Austin and U.S. tea landscape, a curated guide to Austin-specific resources and permits, and a 90-day growth strategy with named partnership targets and platform recommendations. Read sequentially — each report builds on the prior.
Market Analysis
Industry sizing for the $44B North America tea market, US/global specialty tea segments, Austin metro and East Riverside-Oltorf demographics, competitive landscape (West China Tea, Zhi Tea, Mori Matcha), Gen Z & millennial consumer trends, and an addressable market estimate.
Austin Resources & Opportunities
Mobile Food Vendor permitting path, Central Preparation Facility partners (Capital Kitchens), SFC Farmers' Markets vendor application, City of Austin programs, certifications (HUB, MBE, WBE), Green Business Leaders, partner-venue tiers, and a 6-month action timeline.
Growth Strategy & 90-Day Plan
Revenue diversification (ticketed flights, gifting, wholesale via Faire), named Austin partnership targets (Black Swan Yoga, BookPeople, Hotel Magdalena, Capital Factory), tea-specific credentials (World Tea Academy, West China Tea), platform stack (Tock, Beacons, Substack), industry trends, and a week-by-week 90-day action plan with investment summary.